Wrapped to Run started with a frustration Nicole Nair couldn’t ignore.
A young eventer and show jumper, Nicole was tired of the same time-consuming ritual: taping and untaping boots that slow recovery and trap heat where it doesn’t belong. She built a solution. LVL, in partnership with NSD, built the brand around it.
The site we created reflects the same thinking that went into the product. Clean, performance-driven, and rooted in Nicole’s horse-first approach. Nothing extra. Nothing that doesn’t earn its place.
A brand that works as hard as the people using it.